Branding Guide

Branding Guide

Logotypes

Why Unified

Primary Logo

Why Unified

Secondary Logo – Only for use if primary logo is impractical

Why Unified

Download: eps png jpg

Why Unified

Download:eps png jpg

Why Unified

Download: eps png jpg

Usage

Height Why Unified

Why Unified

Clearspace

In order to preserve the integrity of the Primary Logotype, it is important that no other logos, type or other graphic elements infringe on its space. The minimum clearspace to be around the logotype is equivalent to 1/2 of the height of the logotype.

Why Unified
Why Unified
Why Unified

Improper Use

Why Unified

No altering logo form

Why Unified

No altering logo colors

Why Unified

No added effects or styles

Why Unified

No added elements to logo

Colors

Why Unified

#d83e40

Why Unified

#11100e

Why Unified

#ffffff

Font

Why Unified

BwSurco
Is the primary brand font and should be used alongside the Why Unified brand when possible.

Why Unified

Trademark & Service Logos

Why UnifiedWhy UnifiedWhy Unified

HeightWhy Unified

Logotype partner lockups should be scaled to the aproximate same size and center aligned . The minimum clearspace to be around the logotype is equivalent to 1/2 of the height of the logotype. The correct space between partner logo lockups is equivalent to the height of the logotype, with an added divider.