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Branding Guide

Branding Guide 2019-01-21T20:11:00+00:00

Logotypes

Primary Logo

Secondary Logo – Only for use if primary logo is impractical

Download: eps png jpg

Download:eps png jpg

Download: eps png jpg

Usage

Height 

Clearspace

In order to preserve the integrity of the Primary Logotype, it is important that no other logos, type or other graphic elements infringe on its space. The minimum clearspace to be around the logotype is equivalent to 1/2 of the height of the logotype.

Improper Use

No altering logo form

No altering logo colors

No added effects or styles

No added elements to logo

Colors

#d83e40

#11100e

#ffffff

Font

BwSurco
Is the primary brand font and should be used alongside the Why Unified brand when possible.

Trademark & Service Logos

Height

Logotype partner lockups should be scaled to the aproximate same size and center aligned . The minimum clearspace to be around the logotype is equivalent to 1/2 of the height of the logotype. The correct space between partner logo lockups is equivalent to the height of the logotype, with an added divider.